DOSEN UNTAR
TOMMY SETIAWAN RUSLIM
(S.E., M.M.)
Unit Kerja
EKONOMI MANAJEMEN
Bidang Ilmu
Minat Penelitian
Pendidikan
- SARJANA (S1), PROGRAM STUDI : EKONOMI, MANAJEMEN UNIVERSITAS TARUMANAGARA
- MAGISTER (S2), PROGRAM STUDI : MAGISTER MANAJEMEN , MANAJEMEN UNIVERSITAS TARUMANAGARA
- DOKTOR (S3), PROGRAM STUDI : MANAJEMEN S3, MANAJEMEN UNIVERSITAS TARUMANAGARA
Penelitian (51 Data)
Judul : DETERMINASI NIAT BELI KONSUMEN TERHADAP PRODUK THRIFT DALAM PERSPEKTIF SUSTAINABLE FASHION DI PASAR SENEN
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A110526072048.pdfJudul : Driving Toward Sustainability: Understanding the Intention to Purchase Electric Vehicles in Jakarta
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A010526081132.pdfJudul : DINAMIKA E-WOM DALAM MENDORONG PURCHASE INTENTION MELALUI BRAND IMAGE DAN BRAND TRUST PADA KONSUMEN MANGO
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A010526074925.pdfJudul : PERAN CUSTOMER SATISFACTION DALAM MEMEDIASI SERVICE QUALITY DAN PRICE PERCEPTION TERHADAP CUSTOMER LOYALTY PIZZA HUT
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A050226112010.pdfJudul : ANALISIS NIAT BELI: STUDI KASUS KONSUMEN MS GLOW DI JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_5A040226083041.pdfJudul : Understanding revisit intention among Gen Z in Bali tourism: The role of service quality, perceived risk, and satisfaction
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A030226212330.pdfJudul : Skincare Product Purchase Intention: Brand Reputation, Information Quality, Availability of Products, and Perceived Behavioral Control
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A290126110259.pdfJudul : Maximizing Online Loyalty: The Mediating Effects of Satisfaction and Trust
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A090126095132.pdfJudul : Sensory Experience, Perceived Price, and Customer Satisfaction: Drivers of WOM Recommendation
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A240925210243.pdfJudul : THE IMPACT OF GREEN BRAND POSITIONING, ATTITUDE, ENVIRONMENTAL CONCERN, GREEN BRAND KNOWLEDGE TOWARD GREEN PURCHASE INTENTION OF MR PRODUCTS IN JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A240925205800.pdfJudul : IMPACT OF PRICE, PRODUCT QUALITY, CORPORATE IMAGE ON CUSTOMER LOYALTY (MEDIATED BY SATISFACTION) AT SHELL FUEL STATIONS IN JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A240925205517.pdfJudul : THE EFFECT OF CUSTOMER SATISFACTION AS A MEDIATING VARIABLE ON INSTAGRAM SOCIAL MEDIA CUSTOMER LOYALTY
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A190725141356.pdfJudul : Transformasi Digital Usaha Mikro, Kecil, dan Menengah: Pelatihan Strategis untuk Meningkatkan Daya Saing Toko Tata Jaya di Era E-Commerce
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A300625223553.pdfJudul : Investigating the determinants of customer loyalty at Kedai Kopi Kulo in Jakarta
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A300625203920.pdfJudul : THE PATH TO LOYALTY: EXAMINING SHOPEE?S SERVICE ATTRIBUTES AND CUSTOMER SATISFACTION of CUSTOMERS IN JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A040625153544.pdfJudul : Evaluating The Influence Of Satisfaction As A Mediator On Generation Z?s Loyalty To Airline ?Aa?
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A020625172049.pdfJudul : Aspek-Aspek yang Memengaruhi Consumer Loyalty pada Nasabah Bank Danamon di Jabodetabek
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A020625171633.pdfJudul : PREDICTING REPURCHASE INTENTION WITH E-SATISFACTION AS A MEDIATOR ON E-COMMERCE SHOPEE
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A020625171014.pdfJudul : EXPLORING ENVIRONMENTAL CONCERN AND CONSUMER?S MOTIVES TOWARDS INTENTION TO PURCHASE ELECTRIC VEHICLE IN JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A020625170743.pdfJudul : The Influence of Digital Marketing Tools on Consumer Purchase Intentions: A Case Study of Electronic City Jakarta
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A221224105800.pdfJudul : Niat Pembelian Kembali Konsumen Smartphone (Studi pada Konsumen Generasi Z) [Smartphone Consumer Repurchase Intention (A Study on Generation Z Consumers)]
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_5A291124120251.pdfJudul : Measuring Customers Loyalty Through Satisfaction In ECommerce: An Empirical Study On Tokopedia
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A081124111855.pdfJudul : STUDI SIKAP KONSUMEN DALAM BERBELANJA ONLINE DI JAKARTA DENGAN KEPERCAYAAN SEBAGAI VARIABEL MEDIASI
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A271024121819.pdfJudul : DETERMINANTS OF REPURCHASE INTENTIONS FOR LAZADA CUSTOMERS IN JAKARTA: MEDIATING EFFECTS OF ESATISFACTION
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A271024121058.pdfJudul : The Effect of Security and Perceived Ease of Use on Repurchase Intention in Online Marketplace Consumers with Trust as Mediation (Case: Marketplace "T" in Jakarta)
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A271024120630.pdfJudul : FOSTERING LOYALTY: INVESTIGATING THE COFFEE SHOP WITH SATISFACTION AS AN INTERVENING VARIABLE
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A051024095114.pdfJudul : PENTINGNYA TRUST DAN SATISFACTION MEMEDIASI SERVICE QUALITY TERHADAP LOYALTY TOKOPEDIA DI BOGOR
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A051024094618.pdfJudul : The Role of Brand Satisfaction in Mediating Brand Experience and Brand Trust Towards Purchase Intention of CC Products
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A290524174623.pdfJudul : PERAN TRUST DALAM MEMEDIASI E-WOM TERHADAP PURCHASE INTENTION
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A210524194553.pdfJudul : Influencing Factors On BCA Mobile Customer Loyalty: Mediating Role Of Customer Satisfaction
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A200524205124.pdfJudul : PERAN BRAND AWARENESS, PERCEIVED VALUE, DAN BRAND UNIQUENESS DALAM MENINGKATKAN BRAND LOYALTY PADA INDUSTRI FAST FASHION
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A200524204213.pdfJudul : FACTORS THAT INCREASE PURCHASE INTENTION OF ELECTRIC CARS IN JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A190124130313.pdfJudul : INVESTIGATING THE IMPACT OF FRIENDS, CELEBRITIES, OPINION LEADERS, SOCIAL VALUE AND PERSONAL VALUE ON PURCHASE INTENTION OF LUXURY FASHION CONSUMERS IN JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A190124125816.pdfJudul : FACTOR THAT AFFECTS REPURCHASE INTENTION AMONG SHOPEE CUSTOMERS IN WEST JAKARTA (SATISFACTION AS A MEDIATOR)
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A190124125654.pdfJudul : Brand Awareness, Brand Image, Perceived Value, and Perceived Quality Towards Brand Loyalty
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A190124125103.pdfJudul : Factors that Affect Continuance Usage Intention of E-Wallet Users in Jakarta
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A190124124949.pdfJudul : The Impact of Performance Expectancy, Effort Expectancy, Habit, and Price Value on The Behavioral Intention of Tokopedia Users in Jakarta
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A190124124711.pdfJudul : FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUASAN PELANGGAN PIZZA HUT CABANG JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_5A190124123620.pdfJudul : PERAN FUNCTIONAL BRAND IMAGE SEBAGAI MEDIASI TERHADAP BEHAVIOURAL INTENTION KONSUMEN MOBIL MITSUBISHI DI JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A190124120507.pdfJudul : IDENTIFIKASI PURCHASE INTENTION PADA LIVESTREAM SHOPPING SHOPEE DI JAKARTA BARAT
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A190124115703.pdfJudul : The Effect of Environmental Concern, Attitude, Green Brand Knowledge, Green Perceived Value on Green Purchase Behavior with Green Purchase Intention As A Mediating Variable on Green Beauty Products
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A031223130648.pdfJudul : Peran Customer Satisfaction dalam Memediasi Service Quality dan Brand Image terhadap Customer Loyalty Super I*** di Jakarta
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A031223124430.pdfJudul : Effect Of Environmental Concern, Attitude, Subjective Norms, Perceived Behavioral Control And Availability On Purchase Of Green Skincare Products With Intention To Purchase As A Mediation Variable
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A031223122835.pdfJudul : FAKTOR YANG MEMPENGARUHI CUSTOMER SATISFACTION DAN DAMPAKNYA TERHADAP INTENTION TO SPREAD POSITIVE WOM KEREN COFFEE
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A261123163443.pdfJudul : ANTESEDEN IMPULSIVE BUYING YANG DIMEDIASI OLEH EMOTIONS PADA KONSUMEN SHOPEE DI JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A270523112815.pdfJudul : ANTESEDEN PERILAKU BELANJA MAKANAN BERLOGO HALAL PADA BRAND SARI ROTI DI JAKARTA
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_4A270523112652.pdfJudul : PENGARUH PRODUCT QUALITY, MONETARY PROMOTION TERHADAP BRAND LOYALTY DENGAN SATISFACTION DAN BRAND IMAGE SEBAGAI MEDIASI
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_5A090822184925.pdfJudul : Faktor-Faktor Yang Mempengaruhi Buying Decision Konsumen Green Product Di Jakarta
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_5A270222155325.pdfJudul : Pengaruh Brand Love, Brand Satisfaction, Brand Trust Terhadap Purchase Intention Produk Gucci
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_5A170222125739.pdfJudul : PENGARUH KOMUNIKASI DAN CITRA MEREK TERHADAP LOYALITAS MEREK DENGAN KEPERCAYAAN SEBAGAI MEDIASI
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_5A290821190006.pdfJudul : Pengaruh Service Quality, Satisfaction, Dan Perceived Switching Cost Terhadap Customer Loyalty Operator Seluler?
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_5A040321103714.pdf
Pengabdian Kepada Masyarakat (11 Data)
Judul : PENERAPAN DIGITAL MARKETING MELALUI SOCIAL MEDIA ADVERTISING UNTUK MENINGKATKAN BRAND AWARENESS PADA UMKM RESTORAN SATE DOMBA BOY (CABANG PANTAI INDAH SELATAN)
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_9C090126102124.pdfJudul : MANFAAT DAN TANTANGAN TEKNOLOGI DIGITAL DALAM MENINGKATKAN DAYA SAING BISNIS TATA JAYA
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_9C190825173520.pdfJudul : COFFEE QUALITY DAN ATMOSPHERE SEBAGAI FAKTOR DETERMINAN DALAM MENENTUKAN KEPUASAN PADA KONSUMEN HELLO COFFEE
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_9C080624120559.pdfJudul : Pentingnya Web Design Quality dalam Perdagangan di Era Digital Saat Ini
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_9C060224200713.pdfJudul : PENTINGNYA SOCIAL MEDIA ADVERTISING UNTUK MENGELOLA PROMOSI PRODUK DALAM SUATU USAHA PADA ERA DIGITAL 4.0 DI INDONESIA
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_9C200823224214.pdfJudul : Penerapan Promotion Mix terhadap Keputusan Pembelian Produk pada PT. Tjhindatama Mulia di Jakarta
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_9C211122233252.pdfJudul : PENERAPAN MANAJEMEN YANG EFEKTIF & EFISIEN PADA PENGURUS RT & RW 10 KELURAHAN KAMAL, KECAMATAN KALIDERES
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_9C200822124016.pdfJudul : Pentingnya Brand Awareness dan Brand Loyalty dalam Lingkungan Bisnis Saat ini
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_9C031121153449.pdfJudul : Penyuluhan Pelatihan Manajemen Di Era New Normal Di Wihara Budhi Dharma Jakarta Barat
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_00Z180421105831.pdfJudul : Penyuluhan Pelatihan Manajemen Di Masa Pandemi Di Wihara Budhi Dharma Jakarta Barat
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_00Z180421105526.pdfJudul : PKM Aspek Pasar pada SMA Tarsisius I (Genap 2019)
Link File : https://lintar.untar.ac.id/repository/pengabdian/buktiabdi_10111002_9C014716.pdf
Publikasi (10 Data)
ADOPTION OF E-WALLET IN THE POST-PANDEMIC ERA: A STUDY ON GENERATION X?S INTENTION TO USE E-WALLET
Nama Jurnal : Innovative Marketing
Tahun : 2024
ISSN : 1816-6326
Vol : 20
Nomor : 2
Halaman : 267-280
Url : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10108011_3A180824113012.pdfTHE IDENTIFICATION OF PURCHASE INTENTION AMONG IPHONE CUSTOMERS IN DEPOK VIEWED FROM EWOM, BRAND IMAGE, BRAND TRUST, PERCEIVED VALUE, AND BRAND PREFERENCE
Nama Jurnal : International Journal of Application on Economics and Business (IJAEB)
Tahun : 2023
ISSN : 2987-1972
Vol : 1
Nomor : 4
Halaman : 2354-2367
Url : https://journal.untar.ac.id/index.php/ijaeb/article/view/28488FACTORS THAT INCREASE PURCHASE INTENTION OF ELECTRIC CARS IN JAKARTA
Nama Jurnal : International Journal of Application on Economics and Business (IJAEB)
Tahun : 2023
ISSN : 2987-1972
Vol : 1
Nomor : 3
Halaman : 968-977
Url : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10111002_3A190124130313.pdfApplication of the TAM Model to Gen X Users of M-Banking Application in Jabotabek
Nama Jurnal : International Research Journal of Economics and Management Studies
Tahun : 2023
ISSN : 2583-5238
Vol : 2
Nomor : 2
Halaman : 41-49
Url : https://irjems.org/Volume-2-Issue-2/IRJEMS-V2I2P105.pdf-
Nama Jurnal : Jurnal Bina Manajemen
Tahun : 2020
ISSN : P-ISSN 2303-0283, E-ISSN 2656-8667
Vol : 9
Nomor : 1
Halaman : 1-16
Url : https://doi.org/10.52859/jbm.v9i1.111Jurnal Manajemen dan Perbankan
Nama Jurnal : Pengaruh Kualitas Dari Lingkungan Fisik, Makanan Dan Pelayanan Terhadap Image Restoran
Tahun : 2015
ISSN : 2356-2897
Vol : 2
Nomor : 2
Halaman : 41-51
Url : http://library.tsm.ac.id/senayan3-stable14/index.php?p=fstream-pdf&fid=4457&bid=10874Journal Of Industrial Engineering & Management Systems
Nama Jurnal : Analisis Pengaruh Supply Chain Management Terhadap Loyalitas Konsumen
Tahun : 2013
ISSN : 1979-1720
Vol : 6
Nomor : 1
Halaman : 33-45
Url : http://journal.ubm.ac.id/index.php/jiems/article/view/96THE EFFECT BRAND IMAGE AND PRODUCT KNOWLEDGE ON PURCHASE INTENTION (CASE OF "X" BRAND COSMETIC)
Nama Jurnal : Media Bisnis
Tahun : 2012
ISSN : 2085-3106
Vol : 4
Nomor : 1
Halaman : 34-44
Url : http://www.tsm.ac.id/MB/volume41.aspJURNAL MANAJEMEN
Nama Jurnal : Pengaruh Atribut Service Quality Terhadap Kepuasan Konsumen Trans Jakarta
Tahun : 2012
ISSN : 1410-3583
Vol : 16
Nomor : 3
Halaman : 368-377
Url : http://journal.tarumanagara.ac.id/index.php/jmnj/article/viewFile/2134/1881Journal Of Industrial Engineering & Management Systems
Nama Jurnal : Hubungan Antara Pengendalian Produksi Dengan Pengendalian Kualitas
Tahun : 2011
ISSN : 1979-1720
Vol : 4
Nomor : 2
Halaman : 33-53
Url : http://journal.ubm.ac.id/index.php/jiems/issue/view/14
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