- :::: Dosen Universitas Tarumanagara ::::
Beranda- Website UNTAR
ARIFIN DJAKASAPUTRA S.E., S.KOM., M.Si.
- Unit Kerja
EKONOMI MANAJEMEN - Status
DOSEN TETAP
Bidang Ilmu
Manajemen,
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Penelitian15
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Publikasi17
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Pengabdian Masyarakat13
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Penghargaan0
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Kegiatan0
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Penunjang8
Riwayat Pendidikan
- SARJANA, PROGRAM STUDI : MANAJEMEN INFORMATIKA S1, MANAJEMEN INFORMATIKA STMIK BUDI LUHUR Pada 15-04-1995
- SARJANA, PROGRAM STUDI : MANAJEMEN S1, MANAJEMEN UNIVERSITAS INDONESIA Pada 24-08-2007
- MAGISTER, PROGRAM STUDI : MAGISTER MANAJEMEN , MANAJEMEN PEMASARAN UNIVERSITAS INDONESIA Pada 11-09-2004
Penelitian Yang Diminati
Marketing, Kewirausahaan, Manajemen Bisnis Keluarga, Consumer Behavior, Small Medium Enterprise,Penelitian
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Judul : Dasar-Dasar Pemasaran
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_15E050423110435.pdf
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Judul : Konsep Dasar Pemasaran Di Era Digital
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_15E050423110129.pdf
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Judul : Antecedents Sensory Appeal and Consequences It Recommend Intention, Revisit Intention, Willingness to Buy Culinary Product
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_5A050423103849.pdf
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Judul : The Implementation Of Promotional Strategies During Covid 19 Pandemic To Increase Product Sales
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_5A050423101527.pdf
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Judul : Cafe Marketing Strategy Analysis in The Covid-19 Pandemic
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_3A050423093110.pdf
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Judul : IMPACT OF RESTAURANT'S ATMOSPHERE TOWARDS CUSTOMER'S LOYALTY : AN EXTENDED MEHRABIAN RUSSEL MODEL
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_5A050423072550.pdf
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Judul : Antecedent Gastronomic Satisfaction and Consequences in Visitor Loyalty
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_4A040423225844.pdf
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Judul : The Trigger For Falling Loyalty Originating From Public Relations And Customer Values And Satisfaction
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_4A040423224704.pdf
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Judul : The Role of Job Characteristics, Organizational Citizenship Behavior, Self-Efficacy in the Relationship to Employee Performance
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_4A040423223820.pdf
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Judul : The Influence Of Environmental Performance And Growth Company On Company Value With Corporate Governance As Moderating In Manufacturing Companies
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_4A040423223021.pdf
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Judul : Hotel Performance in the Digital Era: Roles of Digital Marketing, Perceived Quality and Trust
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_3A040423222207.pdf
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Judul : What Drives Intention to Stay Longer? Evidence Hotel Customer Indonesia
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_4A040423213842.pdf
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Judul : Antecedents Customer Satisfaction in Jabodetabek: Perception Customer of Price, Perception of Fairness Offered and Pricing Procedures
Link File : https://lintar.untar.ac.id/repository/penelitian/buktipenelitian_10110007_4A081221112827.pdf
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Judul : RANCANGAN MEDIA PROMOSI ONLINE DALAM MENINGKATKAN PENJUALAN USAHA RITEL DI TANGGERANG
Tahun : 2014,
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Kategori : 5. Social Sciences,
Bidang : 5.02. Economics,
Kategori TSE : 12. Economic Framework,
TSE : 12.02. Microeconomics isues -
Judul : MENINGKATKAN PENJUALAN MELALUI PROMOSI ONLINE DAN E-COMMERCE PADA UKM DI TASIKMALAYA JAWA BARAT
Tahun : 2013,
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Kategori : 5. Social Sciences,
Bidang : 5.02. Economics,
Kategori TSE : 12. Economic Framework,
TSE : 12.02. Microeconomics isues